The company has partnered with Bitso and Bitpay to enable its users to pay for their orders with Bitcoin and other cryptocurrencies.
Rappi is integrating with Bitso and Bitpay through a pilot project in Mexico. However, it is unclear whether the pilot scheme will also allow access to the service in Brazil and other Latin American countries.
The programme allows customers to convert cryptocurrencies into credits that can then be used to complete purchases on Rappi’s platform.
Rappi co-founder and president Sebatián Mejía said:
“In this first phase, we have decided to build a product that allows our consumers to connect their digital wallets and exchange accounts to convert cryptocurrencies into Rappi credits and thus access all the products available within the platform.”
Rappi joins the new wave of cryptocurrency payments following in the footsteps of Lieferando which was the first of its kind to accept cryptocurrencies as payment in 2017. Grubhub partnered with Bitcoin rewards app Lolli to allow hungry consumers to earn cryptocurrencies on their orders.
The Latin American region has been a hotbed of activity for Bitcoin and cryptocurrency adoption. According to a recent study, 75 percent of investors in emerging markets in Asia-Pacific and Latin America are looking to expand their cryptocurrency investments. In September 2021, El Salvador officially became the first nation to recognise Bitcoin as a legal currency.